Business Goals for 2022: The One Goal to Not Overlook

As you’re getting ready to start tackling your business goals for 2022, one of the most important goals you should consider, the one that gets overlooked a lot, is to communicate what you are trying to achieve with your customers in a way that makes sense to them. You can do this by reviewing allContinue reading “Business Goals for 2022: The One Goal to Not Overlook”

Why Your Facebook About Section Matters

You may be a small business that doesn’t have the money to invest in a website right now, but you still need your company’s information on social media. This is where Facebook comes in. But, if you’re going to start with Facebook as your primary marketing tool it makes sense for you to optimize yourContinue reading “Why Your Facebook About Section Matters”

Don’t Neglect Your Website Copy: Here’s Why

Do you have a website? If so, are you satisfied with the copy on your site? Chances are if you don’t have help creating quality content for your site, then it’s most likely not as good as it could be. And you have to remember, your customers and potential clients are skimming (right now) throughContinue reading “Don’t Neglect Your Website Copy: Here’s Why”

Why Every Small Business Needs a Website

If 2020 has taught us anything is that every small business needs a website. Your website shows your company’s legitimacy and credibility, something that people will be looking for when deciding whether or not they want to buy from you. You can use a website as a way of demonstrating how much expertise you haveContinue reading “Why Every Small Business Needs a Website”

The Benefits of Hiring A Copywriter For Your Small Business

You may be wondering why you should hire a copywriter for your small business. After all, it seems like hiring a copywriter is an unnecessary expense! But when you think about the many benefits of working with one, it becomes clear that investing in copywriting services can be worthwhile. So if you want an edgeContinue reading “The Benefits of Hiring A Copywriter For Your Small Business”