The Wealthy Sailor
The Client: The Wealthy Sailor provides financial insights to fellow service members ready to take control of their savings and future.
The Challenge: Encourage fellow service members to choose and join The Wealthy Sailor community instead of its competitors.
The Solution: With so many other competing websites offering the same service, it was important to connect with the audience right away. This was done by touching on what many service members long for– financial stability and a strong community.